How To Rank In Google

Search Engine Optimization Specialist

The Search Engine Optimization or SEO Specialist is responsible for analyzing, reviewing and implementing changes in the websites so they are optimized for search engines.

How To Rank in Google

It is not an easy task to be ranked number one on Google, you need to excel in each of the following factors listed above. Of course, that’s much easier said than done but we recommend to start with the simplest factor that you have the full control of the content of your website.

1.The Value of Quality Content

Whenever you do your research on Google, you always want accuracy and satisfaction with the information you get from the search engine. Ideally, you want your research to be as short as possible by opening up only one or two web pages before finding the right information you were looking for. In reality, even if your page is among the top websites on Google, this would be irrelevant if the content on that page doesn’t fulfill the reader’s need.

2. Choose Realistic Keywords.

If you want to rank you first, avoid using ambiguous words on your websites. Use familiar words that can easily be understood by your audiences. Try to use keywords that a normal person would type in their browsers.

3.Update Your Content Regularly

The content of any website is the top factor to be considered in ranking, not only by the people but also the search engines; hence you should regularly update the content of your website. An updated content is one of the best indicators of a website's relevancy, so be sure to update it.

4. Acquire Links To Your Site.

Links on your websites continue to play a critical role in ranking. According to Moz's 2015 Search Engine Ranking Factors report, inbound links are the most essential element for achieving high ranks.

5. Go Niche

As a small business owner, competition with the big companies or organization will play a big role in the success of your business. Of course you do not want to be competing with these large organizations who allocate much bigger marketing budgets to sell their products or services. Even if there are chances to outrank them, you will just waste your money in doing so. Instead, you can create a community of your own and target a specific group of people to sell your services or product. Sharing a clear message regarding your products or services is easier when you have a specific niche market. It can all attract the right prospects immediately, without them having a lot of questions on what exactly you sell.

6.Grammar

Did you know that Google takes into consideration your sentence structure and language use? They don’t want to present sites to visitors that sound disproportionate or spammy. They will search your website looking for keyword stuffing and bad Search Engine Optimization tactics. So be sure to have correct grammar on your site.

7. Make Your Videos Searchable

You may have great videos on your website but Google can’t crawl the content within the video. Do the hard work for Google by including a text-based transcript alongside your videos. With online transcription services like Rev.com, this is nearly effortless. Simply upload the video file to the site, and within 24 hours you’ll receive a full transcription in your inbox.

8. Remove (or Minimize) Thin Content

Google’s Panda algorithm addressed a number of issues in Google Search Engine Result Page, one of which being thin content. Thin content is content with very little applicable or substantive text; such as website pages with a few sentences or blog posts that barely scratch the inside of a topic.

9.Create a Google My Business Account

Imagine how many people use their smartphones to find nearby places to eat, and. If you’re a business that will benefit from showing up in local search results, setting up a Google My Business account is a great first place to start. Creating an account and adding all your business information. You’ll appear in local map results when people search for a business like yours nearby.

10.Shorten Your Meta Tags and URLs

Top-ranking sites keep their page titles to eight words and URLs to 59 characters. Can you match that with your content? Tighter wording is easier to understand – mostly on the small screen of a mobile device. The easier you’re Search Engine Result Page listing is to read, the more likely a searcher will click on your record and not your competitor’s.

If you’re looking for the experts who provide SEO services, reach out to us to get the ultimate results in no time and improve your business website ranking.